Morgan West

Founder and Designer

You don’t have to learn fundraising the hard way.

I spent six years building a venture-backed company. Now I’m building again, and working with a small number of founders on their next raise.

Raising soon?

Raise Story Sprint

Still figuring it out?

Fundraising Resources

10 years building products & companies · ~$6M raised

Where are you at in your fundraise?

Earlier in the process

Find out what needs work.

Start with the two-minute readiness check. Then use the playbook to work through the decisions behind your raise.

Fundraising Resources

Raising soon

The Raise Story Sprint

Two weeks of direct work on your investment story, deck, and pitch. For founders preparing for or actively running a raise.

Raise Story Sprint

I learned fundraising the same way I learned most things as a founder. By doing it, getting things wrong, and doing it again.

I started as a designer. Then I co-founded Ren Energy, and my job got complicated pretty quickly.

Over six years I worked across product, strategy, hiring, GTM, enterprise customers, and fundraising. I led three institutional rounds totaling about $6M, across both SAFE and priced rounds.

We built things that worked. Plenty that didn’t. Both taught me quite a bit.

The longer version
10 yearsBuilding products + companies
6 yearsBuilding Ren Energy
3 roundsSAFE + priced institutional funding
~$6MRaised as a co-founder

Bring the actual raise. We’ll make the story much clearer.

For founders with a real company who need the investment story to land. We get into what you’ve proven, where the company could go, and how to explain what this round unlocks.

The Raise Story Sprint

$3,000

Limited to 2 founders at a time

Two weeks later

  1. 01

    Story: a much clearer investment narrative.

  2. 02

    Deck: a structure that supports the story.

  3. 03

    Pitch: a clearer way to explain the company and handle investor questions.

The First Raise Playbook

Get the fundraise out of your head and onto the page.

I learned most of this by fucking around and finding out. You can skip at least some of that part.

  • A two-minute fundraising readiness check.
  • Eight interactive chapters you can work through at your own pace.
  • Saved answers and a readiness summary.
  • A downloadable PDF of your completed workbook.
Start the free Playbook

Building something cool?

I’m building again too. (My newest project)

I share what I’ve learned from direct experience, along with what I’m still figuring out. If you’re preparing to raise, start where it makes sense.